Even before Kerrygold got its name, one thing was clear, the brand had to reflect the unique land that produced it. From Grass to Gold is a short video that shows where the Kerrygold brand came from, how it became one of Ireland’s great success stories and how different things might have been. Naming it alone could have changed the destiny of the brand. The name Kerrygold is rooted in rural Ireland, hinting at farming, naturalness, goodness and above all the quality milk only Ireland could produce. From Grass to Gold is a fascinating look at a truly remarkable story. One that, today thrives across a range of products – all of which hold true to the original Kerrygold vision.

Part 1

Part 2

 

Part 3 

 

Part 4